Basketball Australia has signed its first-ever multi-year broadcast partnership deal in New Zealand with SKY Television – allowing New Zealand fans to see more National Basketball League matches across multiple platforms.
After two single-year agreements with SKY Television – the pre-eminent pay television broadcasting service in New Zealand – Basketball Australia has now secured a three-year partnership that will see more iiNet NBL Championship games broadcast into New Zealand on multiple platforms through to the end of the 2014/15 season.
The New Zealand agreement comes off the back of Basketball Australia launching its landmark new Australian NBL.TV broadcast deal with PERFORM Media for the Australian market.
The agreement means:
· - All SKYCITY Breakers home and away games will be broadcast on SKY Sport, including any finals;
· - The agreement also allows SKY to be able to continue to offer fans access to games online via the iSKY website and on mobile; and
· - SKY Sport will also broadcast additional non-Breakers games on TV and online via the iSKY website.
Basketball Australia Chief Executive Officer Kristina Keneally said the new partnership would give New Zealand fans greater access to the NBL than ever before.
“This is the first time New Zealand fans will have access to multiple NBL games through subscription television, mobiles, and the internet,” Ms Keneally said.
“When we launched NBL.TV in Australia, we wanted to ensure our New Zealand fans got increased digital access to the NBL at the same time – and this new deal with our broadcast partner SKY does just that.
“This is in line with the clear direction of the future of broadcasting.
“Apart from increasing our game coverage over the previous agreement with SKY, this is also the first time we have signed a long-term partnership with a broadcaster in New Zealand, which shows just how quickly the game is growing there.
“It affords us and our partners the opportunity to invest in the growth of the NBL in New Zealand and capitalise on that momentum.”
New Zealand Breakers General Manager Richard Clarke welcomed the new partnership.
“For the first time fans will be able to see more of our games throughout the season, home and away, live on SKY Sport,” said Mr Clarke.
“Even better than that though is the commitment to show more iiNet NBL Championship games.
“This will be a mix of live or delayed on one of the SKY Sport channels or via the iSKY website, and will give fans and media a chance to gauge form across the rest of the competition and become familiar with teams, star players and the big plays throughout the season.”
The 2012/13 iiNet NBL Championship season tips-off, LIVE on SKY Sport 2 October 5th at 7.30pm.
About SKY Television
SKY Television is New Zealand’s pre-eminent pay television operator, offering a wide range of sports, movies, music, on-demand and general entertainment content across more than 110 channels. As of 31 December 2012, SKY had 846,931 subscribers, with 49.4% of New Zealand homes signed up. Established in 1990, SKY is a Top 50 company on the New Zealand Stock Exchange with more than 40% of shares Kiwi-owned. SKY is also the cornerstone shareholder in Fatso, New Zealand’s premier online DVD rental service.
In July 2008, SKY launched MY SKY HDi, a new High Definition decoder and PVR with Dolby Digital surround sound. SKY currently offers 10 1080 High Definition television channels (SKY Sport 1, 2 and 3, ESPN, SoHo, SKY Movies and SKY Movies Greats, TV3 HD, TVONE HD and TV2 HD). In February 2011, SKY launched iSKY, an online TV service that delivers SKY subscribers seven live streaming channels, catch-up TV from 20 channels and an iSKY store offering online rental of premier and library movies and TV series. In February 2006, SKY completed the purchase of New Zealand free-to-air television business Prime Television Ltd, giving SKY further opportunities to showcase its programmes while ensuring New Zealand consumers can view delayed free-to-air sports programmes such as rugby, rugby league and cricket in primetime. SKY is proud to support The Starship Foundation, New Zealand Olympic Committee, The Special Children’s Christmas Parties and SportConnect.